Worldover, AI operating system for substance-based businesses

    Brands · Cosmetics

    Own the record, even when someone else makes it.

    Every product, manufacturer and market runs on one record, so you see problems before your retailer does.

    Today

    The launch date is fixed. The formula came back from the CM changed, and nobody's told regulatory yet.

    Marketing, sales, procurement, NPD and regulatory all have to align, usually across more than one manufacturer, sometimes with the BOM split between suppliers. Tasks scatter, nobody owns the whole picture, and the launch date becomes a guess.

    • Legal responsibility for everything you launch sits with one team, often one person, while the data sits with everyone else.
    • A formula change can break compliance quietly, because screening happened at a point in time and the formula moved on.
    • PLM, regulatory and procurement tools don't integrate, so the same data gets re-keyed and the company moves slowly.

    Launches slip, consultants get paid again for the same screening, and you carry legal responsibility for a portfolio you can't see in one place.

    With Worldover

    Worldover holds the brief, the full BOM across formulation, components and artwork, supplier documents, compliance screening and the launch plan on one product record.

    You can see whether the launch is still on, still compliant and still profitable, without a status call.

    • One product record carries the full BOM across formulation, components and artwork, however many manufacturers touch it.
    • Every formulation is screened against market regulation and retailer lists, including Sephora Clean, Ulta, Credo and Amazon, before a change ships.
    • AI agents chase, extract and file supplier documentation, so INCI breakdowns, allergens, TDSs and CoAs stop living in attachments.

    Build your setup

    These are the modules we typicallyoffer to cosmetics brands.

    Brands start with the product record and the work around it, because the hard part isn't making the product, it's coordinating everyone who does.

    Configuration
    2 modules selected17% complete
    See my setup
    01

    R&D / PLM

    The product and formulation foundation. Where most customers start, because everything else reads from it.

    Recommended

    PLM

    One product record carrying the full BOM across formulation, packaging components and artwork, instead of a shared drive and several contract manufacturers' spreadsheets.

    • Products
    • Product specific workflows
    • Product table management
    See it for cosmetics brands
    Recommended

    Project Management

    Templated launch projects with stage-gates and approvals, so NPD stops being a chase across marketing, procurement, regulatory and three CMs.

    • Project templates
    • Critical path and timelines
    • Project list view
    See it for cosmetics brands

    R&D Lab Software

    Screen every formulation against market regulation and retailer lists (Sephora Clean, Ulta, Credo, Amazon) before a change quietly breaks compliance.

    Add to your setup

    AI Agents

    Chase, extract and file supplier documentation automatically, so INCI breakdowns, allergens, TDSs and CoAs stop living in PDF attachments.

    Add to your setup

    Packaging Specification

    Component specifications, artwork versioning and approval, plus PPWR and EPR reporting against the packaging you actually ship.

    See it for cosmetics brands
    02

    MRP / MES

    Making and moving the product. Batch execution, planning, stock and the warehouse.

    Demand Planning

    Forecast from real sell-through so the stock-to-sales ratio stops being the number everyone argues about.

    Add to your setup

    Inventory Management

    One view of stock, open orders and supplier POs.

    Only if: You hold and move your own stock rather than leaving it with a 3PL or your manufacturer.

    Add to your setup
    03

    ERP

    The financial backbone, running on the same substance-aware records.

    ERP

    Ledger, payables, receivables and order management on substance-aware data.

    Only if: You want finance running on the same product records as everything else.

    See it for cosmetics brands

    What we wouldn't sell you

    • MES: You don't run the production floor. Your manufacturers do.
    • Production Planning: Scheduling machines and labour isn't your operation.
    • Warehouse Management: Bin-level warehouse control is rarely a brand problem.

    Your setup

    PLM + Project Management

    Add one more workflow to see how these three connect into a working system.

    Worldover's most useful combinations need at least three connected modules. Pick another card to reveal the workflow.

    Take this setup with you

    Get your setup as a PDF.

    The modules you've selected, what each one covers and how they connect, written up as a document you can share internally.

    Worldover supports connected regulatory workflows, product documentation, approvals and the operational data behind them. It isn't a regulatory consultancy service.

    Willow finds answers, prepares work and routes decisions using the live operating record. Material actions remain governed by permissions, approvals and audit history.

    2 selected

    See your setup

    Willow

    The AI colleague insideyour cosmetics brand operation.

    Because every workflow you pick above writes to one connected operating record, Willow can work from what's actually true today, not a copy of it.

    Meet Willow

    Reads

    Answers questions from your live formulas, documents, batches and customers.

    Traces

    Shows where every answer came from, down to the record and the version.

    Prepares

    Drafts the document, the update or the reply so a person only has to check it.

    Gets approved

    Scoped permissions, human approval for anything material and a full audit trail of every action.

    250+
    Enterprise customers across cosmetics, chemicals and supplements
    4 to 7
    Point systems typically retired, most within 6 months of go-live
    3 months
    To a live Phase 1, not a multi-year programme
    1 record
    Per substance, everywhere it appears

    Book a 30-minute slot

    Tell us where the friction sits today and we'll map the Worldover setup that removes it.

    Common questions

    What cosmetics brand teamsask us most.

    The questions that come up in nearly every conversation

    We don't manufacture. Is this still relevant?

    Yes. The hard part for a brand isn't making the product, it's coordinating everyone who does. Worldover holds the product record, the supplier documents and the launch project, and your manufacturers put their documents straight into it through a portal.

    Can it screen formulations against retailer standards, not just regulation?

    Yes. Screening runs against market regulation and retailer lists such as Sephora Clean, Ulta, Credo and Amazon, plus any blacklist you maintain yourself.

    What happens when a contract manufacturer changes the formula?

    The change lands on the product record, and the compliance screen, the documentation and the packaging data are reassessed against it rather than staying on the old version.

    Do we need to replace our finance system?

    No. Most brands start with the product record and the launch work, then extend into stock and finance only if they hold their own inventory.

    Cosmetics brands: the questions people search

    What software do cosmetics brands need?
    Cosmetics brands need new product development and project tracking, a controlled formula and specification record shared with their contract manufacturers, claim substantiation, and regulatory notification management for each market they sell into. Because the making is outsourced, the brand's real asset is the product record, so the system of record matters more than the shop floor tooling.
    How do brands keep control of formulas made by a contract manufacturer?
    Control comes from versioning the formula and specification centrally and giving the manufacturer access to the current version, rather than emailing revisions. The test is whether you can say which formula version a given batch on shelf was made to, and what changed since the safety assessment was signed.
    What do you need to launch a cosmetic product in the UK and EU?
    You need a Responsible Person in each territory, a completed Product Information File including a signed CPSR, GMP evidence for the manufacturing site, substantiation for every claim on pack, and a notification via CPNP for the EU and SCPN for Great Britain before the product goes on sale.