Brands
Core fitYou own the product, the launch date and the compliance outcome, usually across several contract manufacturers.
What goes wrong today
Bringing a product to market is a mess of stakeholders
Marketing, sales, procurement, NPD and regulatory all have to align, usually across more than one contract manufacturer, sometimes with the BOM split between suppliers. Tasks scatter, nobody owns the whole picture, and launch dates become guesses.
Formulations live in spreadsheets
Whether they're made in-house or come back from the CM, there's limited version control and no single source of truth for cost or regulatory status.
CM interactions are siloed in email
Sampling, comments and sign-offs sit in inboxes, so there's no visibility and no forecast.
Raw material and component data sits in supplier PDFs
INCI breakdowns, allergens, TDSs and CoAs live in attachments, and product and packaging data lives on shared drives.
Goal: Run a streamlined NPD process that's quicker, has fewer errors and takes less resource.
- One system for the work and one source of truth for the data.
- Automate document generation, collection and entry rather than typing it twice.
- Stage-gates and approvals to de-risk the outcome before it reaches a launch date.
- Forecast launches and costs from the live record instead of a status call.
Modules that do the work











