We know exactly what your business needs, so we built it.
Manufacturers,Manufacturers,brands,brands,ingredientingredientprovidersprovidersandanddistributorsdistributorsallallrunrunthethesamesameshapeshapeofofoperation.operation.AAformulaformulaorormaterial,material,aaspecification,specification,aaregulatoryregulatoryobligation,obligation,suppliersupplierdocuments,documents,aabatch,batch,aarelease,release,andandaacustomercustomerwhowhoneedsneedspaperworkpaperworkwithwiththetheproduct.product.We'veWe'vespentspentyearsyearsinsideinsidethatthatwork,work,sosowewebuiltbuiltthetheoperatingoperatingsystemsystemforforititratherratherthanthananotheranotherpointpointtooltooltotositsitalongsidealongsidethetherest.rest.
WeWearen'taren'tgeneralistsgeneralistswhowhoaddedaddedaachemicalschemicalsmodule.module.EveryoneEveryonehereherehashasworkedworkedononthisthisproblem,problem,ininthesetheseindustries,industries,forforyears,years,andandthethecompanycompanyexistsexistsforforoneonereason:reason:substance-basedsubstance-basedbusinessesbusinesseshavehaveneverneverhadhadsoftwaresoftwarethatthatstartsstartswherewheretheirtheirworkworkstarts.starts.
WorldoverWorldoverisisoneoneoperatingoperatingsystemsystemforforallallteams,teams,withwithAIAIlayeredlayeredacrossacrosseveryeveryworkflow.workflow.That'sThat'sthethewholewholeproposition,proposition,andandeverythingeverythingbelowbelowisiswhywhywewecancanmakemakeititstandstandup.up.
01 · Native data model
Substances, formulations and batches are first-class records from day one
MostMostsystemssystemstreattreataasubstancesubstanceasasaacustomcustomfieldfieldononananitemitemmaster.master.WorldoverWorldoverstartsstartswithwiththethesubstance.substance.CAS,CAS,INCI,INCI,hazardhazardclassifications,classifications,allergens,allergens,regulatoryregulatorystatusesstatusesandandmarketmarketlimitslimitsarearecorecorefields,fields,notnotattributesattributesboltedboltedontoontoaaSKU.SKU.FormulationsFormulationsknowknowtheirtheiringredients.ingredients.BatchesBatchesknowknowtheirtheirlotslotsandandcustomers.customers.DocumentsDocumentsknowknowwhichwhichsubstance,substance,batchbatchandandmarketmarkettheytheybelongbelongto.to.
ThatThatchangeschangeswhatwhatthethesystemsystemcancando.do.AArestrictedrestrictedingredientingredientupdateupdatepropagatespropagatestotoeveryeveryfinishedfinishedgood,good,everyeverySDS,SDS,everyeverylabellabelandandeveryeverycustomercustomershipmentshipmentautomatically.automatically.AAreformulationreformulationupdatesupdatesthethedossier,dossier,thethecostcostmodelmodelandandthetheproductionproductionbriefbriefononthethesamesamerecord.record.AAsuppliersupplierlotlotrecallrecallnamesnameseveryeveryaffectedaffectedbatchbatchwithoutwithoutaamanualmanualcross-systemcross-systemsearch.search.ThisThisisn'tisn'taafeature.feature.It'sIt'sthethearchitecturalarchitecturaldifferencedifferencebetweenbetweenaasystemsystemthatthatunderstandsunderstandsyouryourproductproductandandoneonethatthatpretendspretendsto.to.
02 · Configuration, not customisation
One system for all teams, shaped around how you already run
YouYoustartstartwithwiththetheproductsproductsthatthatfitfityouryourrole,role,drawndrawnfromfromERP,ERP,MRP,MRP,PLM,PLM,R&D,R&D,quality,quality,regulatoryregulatoryandandcustomer-facingcustomer-facingwork.work.OurOursuccesssuccessteamteamconfiguresconfiguresthetheworkflows,workflows,approvalapprovalchains,chains,terminologyterminologyandandscreensscreenstotomatchmatchyouryouroperation.operation.Formulation,Formulation,procurement,procurement,production,production,quality,quality,regulatoryregulatoryandandcommercialcommercialteamsteamsendendupupininthethesamesamesystemsystemratherratherthanthanininfourfoursystemssystemsandandaasharedshareddrive.drive.
ConfigurationConfigurationisisdonedonebybypeoplepeoplewhowhoknowknowthethework,work,notnotbybyananintegratorintegratorlearninglearningyouryourindustryindustryatatyouryourexpense.expense.That'sThat'swhywhygo-livego-liveisismeasuredmeasuredininweeks,weeks,andandwhywhythethesystemsystemarrivesarrivesspeakingspeakingyouryourterminologyterminologyratherratherthanthanwaitingwaitingforforyouyoutotoinventinventit.it.
03 · Willow, inside the data
AI that can act, not just answer
WillowWillowisn'tisn'taachatchatpanelpanelbesidebesideyouryourdata.data.ItIthashasreadreadandandwritewriteaccessaccesstotothethesamesamesubstance-awaresubstance-awarerecordrecordyouryourteamteamuses.uses.ItItcancanansweranswerquestionsquestionsfromfromyouryourliveliverecords,records,draftdraftSDSSDSandanddossiers,dossiers,flagflagregulatoryregulatorychangeschangesbeforebeforetheytheybecomebecomerecalls,recalls,andandproposeproposeactionsactionsunderunderhumanhumanapproval.approval.
BecauseBecauseWillowWillowoperatesoperatesinsideinsideoneonecoherentcoherentrecord,record,ititcancanreasonreasonacrossacrossworkworkthatthatwouldwouldotherwiseotherwisesitsitininfourfoursystems.systems.ItItcancantelltellyouyouwhichwhichcustomerscustomersneedneedaarevisedrevisedSDSSDSafterafteraaclassificationclassificationchange,change,ororwhichwhichsuppliersupplierlotslotsaaqualityqualityeventeventtouches,touches,becausebecausethosethoserelationshipsrelationshipsarearestored,stored,notnotinferred.inferred.WithoutWithoutthat,that,AIAIisisdecorative.decorative.WithWithit,it,it'sit'soperational.operational.
04 · Proof
What this looks like in practice
Iconic London, one of the UK's fastest-growing prestige beauty brands, uses Worldover to manage SKU compliance across multiple international markets. New markets, evolving formulations and shifting regulatory landscapes are handled inside one backbone rather than scattered across tools.
Presperse, a specialty ingredient supplier and distributor, uses the same backbone to understand downstream exposure. When a regulatory change arrives, they know which customers are affected and can act as a more informed commercial partner.
05 · The direction
Where the industry is heading
TheTheregulatoryregulatoryenvironmentenvironmentforforsubstance-basedsubstance-basedindustriesindustriesisistighteningtighteningsimultaneouslysimultaneouslyacrossacrosscosmetics,cosmetics,chemicals,chemicals,foodfoodandandnutraceuticals.nutraceuticals.MoreMoredocumentation,documentation,moremoremarket-specificmarket-specificobligations,obligations,andandmoremoreingredient-levelingredient-leveltraceabilitytraceabilityarearebecomingbecomingstandard.standard.LegacyLegacyERPERPconsolidationconsolidationthroughthroughacquisitionacquisitionisisaddingaddingcapabilitycapabilitywithoutwithoutresolvingresolvingthetheunderlyingunderlyingarchitecturalarchitecturaldebt.debt.TheThewindowwindowforformovingmovingtotoananAI-nativeAI-nativeoperatingoperatingplatformplatformisisopenopennow.now.TheThecostcostofofdelaydelayisisthethegrowinggrowingdivergencedivergencebetweenbetweenthethepacepaceofofregulationregulationandandthethepacepaceatatwhichwhichfragmentedfragmentedsystemssystemscancankeepkeepup.up.
Where we stop
- Worldover supports connected regulatory workflows, product documentation, approvals and the operational data behind them. It isn't a regulatory consultancy service.
- Willow finds answers, prepares work and routes decisions using the live operating record. Material actions remain governed by permissions, approvals and audit history.

